The Problem with Letters of Protection for Medical Providers

By | Blog

As a medical provider your job is hardly done after providing treatment to someone. You then have to collect payment for your services – and this can be easier said than done, especially in personal injury cases.

In the ideal world, everyone would have health insurance to cover their medical needs. This, of course, is not the case. So for those who have been injured in an accident – at no fault of their own – and who do not have adequate healthcare coverage but who need medical attention, their bills can be covered by a letter of protection (LOP).

For medical providers providing care to personal injury victims, LOPs are an alternate option of payment. They are to encourage providers to give care. They also serve to protect the victim of personal injury cases and enable them to receive the care they need. Backed in-house by the medical provider, by the law firm representing the victim, or a third party like gain servicing, an LOP simply states that upon resolution of the personal injury case, the balance of the medical bill(s) will be paid when the case finalizes. In return, the provider agrees to provide treatment.

In essence, LOPs allow personal injury victims to receive the care they need – and that they otherwise would not have been able to receive – while also protecting the medical providers providing the care.

The Key Issues Medical Providers Face with Letters of Protection – And Solutions That Solve Them

LOPs can be managed by law firms, medical providers, or sold outright to medical funding companies, like Cherokee Legal Holdings, the parent company of gain servicing. Gain provides the option of buying the LOPs or servicing them on behalf of medical providers.

One issue for medical providers holding their own patient LOPs is that insurance defense counsels have made them one of their primary targets. Some of their common defense mechanisms include:

  • Questioning whether medical providers who service their own liens act as investors in litigation.
  • Operating a “playbook” designed to trap providers into appearing that there is a conflict of interest, that their medical opinion is biased, and that they are “investors” in these lawsuits.
  • Examining communication, including text messages, emails, phone logs and more, between providers and attorneys regarding insurance policy limits, case values, ongoing case updates, settlement influence, negotiations, case involvement, and insurance opt-out requirements.
  • Looking for the separation of patient and clinical records and bringing in forensic medical billing experts to search for dual charge masters, varied billing, upcoding, charges that are beyond usual and customary, and more.

Here are some of the additional challenges medical providers servicing LOPs face, and the solutions gain servicing has created to address them:

Operational:

  • Challenge: Practice management systems (PMSs) and revenue cycle management (RCM) platforms are not designed to track or manage LOPs, including referral source profitability. As a result, medical providers are often forced to create manual, time-consuming workarounds to track LOPs. In our experience, it is extremely difficult to avoid instances that result in write-offs when using these types of workarounds. Additionally, there is often a large volume of receivables without known or easily managed and tracked due dates.
  • Solution: gain servicing has designed proprietary software to automate and optimize the tracking of personal injury lawsuits tied to LOPs. Capabilities include referral source analysis, automated LOP tracking, revenue optimization, reporting and analytics, and additional business intelligence to provide real-time status updates.

Communication:

  • Challenge: Medical providers often lump their LOPs in with general accounting and billing functions. There are no special processes or subject matter experts to help ensure LOPs are being managed properly.
  • Solution: It is essential for holders of LOPs to be in constant communication with attorneys, paralegals, and case managers to obtain underwriting information, receive case updates, negotiate settlement amounts, and perform collection activities. Liability carriers also need to be contacted in certain circumstances. Gain servicing’s practice is designed around and specializes in these critical forms of LOP communication needs.

Insurance Defense:

  • Challenge: Medical providers, PMS and RCM platforms are not equipped to object to discovery requests or know when to enter into confidentiality agreements when discovery is limited.
  • Solution: Maintaining healthcare provider integrity and unbiased medical opinions as well as eliminating the financial interest in the outcome of a case are all challenges gain servicing solves for medical providers.

Legislative:

  • Challenge: Medical providers, PMS and RCM solutions are not equipped to keep up with state-by-state legislative initiatives and legal requirements.
  • Solution: Nationwide lobbying efforts are key to maintaining patient access to quality medical care. Cherokee Legal Holdings and gain servicing are founding members of Americans for Patient Access (APA), a best practices organization committed to maintaining access to quality medical care for all patients regardless of payor source.

Letter of Protection Servicing Options for Medical Providers

There are several servicing options that gain servicing has evolved to address the most pressing needs for medical providers when it comes to LOPs. Our servicing options include:

Partial Advance LOP Servicing:

Partial Advance LOP Servicing is a unique service for medical providers to be able to satisfy their immediate cash flow needs. Gain servicing offers a partial payment upfront and then once a negotiated amount is collected, we then revenue share the remainder of collections with you, the provider.

Revenue Share LOP Servicing:

Revenue Share LOP Servicing is an outsourced service option for medical providers. All medical lien servicing is handled by gain servicing, freeing up medical providers from having an in-house team. Liens are owned by you, the provider, while servicing and collections is handled by our wholly owned gain servicing, LLC. Note: gain servicing collects a servicing fee similar to traditional RCM collection fees.

LOPs serve a critical need for personal injury victims. Whether serviced in-house by a medical provider, through a law firm, or though an outsourced medical funding company like gain servicing, it is paramount that the victims in these cases have access to the medical care they need. A trusted outsourced partner can allow you, the provider, to focus on treating more patients and getting great outcomes for them. Our holistic approach to servicing, including technology, people, and processes, is proven to deliver higher reimbursements, at a lower cost, without impacting referrals. Let us help you help your patients.

If you are a medical provider with questions about letter of protection servicing, please get in touch with us. We would love to discuss your practice, LOP challenges and our services.

Cherokee Announces Open Access to Gain Servicing Portal

By | Press Releases

A single collaborative ecosystem for personal injury lawyers and medical providers to save time and money by better managing and tracking personal injury liens.

Atlanta, July 27, 2021 – Earlier this month, Cherokee Legal Holdings (“Cherokee”), owner of Gain Servicing and Cherokee Funding, formally announced the open access of their SaaS-based, AI-enhanced third-party servicing platform, the Gain Servicing web portal. Official open access followed an initial successful rollout to previously waitlisted attorney and provider offices. In its first week since the start of open access, dozens of additional attorney and medical provider offices have been onboarded to the portal.

“The traditional funding model for personal injury patients is broken, which is why I am thrilled to announce open access to the Gain Service portal – a platform that takes AI-derived case values into consideration in order to analyze total bills and their collectability. At settlement, this results in actual dollars recovered for providers based on settlement amounts and not return minimums for funding companies. It is a gamechanger for everyone involved – attorneys, medical providers, funding companies, and, most importantly, patients, or plaintiffs in these instances,” said Cherokee Founder and CEO, Reid Zeising.

The Gain Servicing portal enables 24/7 access to patient information, allows rapid intake of personal injury patient data, tracks letters of protection (LOPs) and medical liens, and houses important case documents – centralizing everything in one easy-to-use collaborative environment. Out-of-the-box AI-enhanced business intelligence reporting, including detailed referral source and customary charge analysis, drives more patient volume while improving both the patient experience as well as the financial results for healthcare providers.

Additional functionality and benefits of the portal include:
• Input of new claims and referrals
• Access to patient/client documents, including treatment status, bills, notes and records
• Critical insights that can be utilized to allocate resources needed for care
• Notification when treatment is complete, with the ability to request additional documentation
• Comprehensive search, view and management functionality for claims and doctor notes
• Management of user accounts and contact information
• Instant payoff requests

Attorneys can also use the portal to source quality provider care for clients, update case statuses, request plaintiff funding, and retrieve instant payoff amounts.

“The sophistication and ease of use of the Gain Servicing portal will change the way personal injury claims are managed across both the legal and healthcare industries,” said Cherokee Vice President of Platform Innovation & Architecture, Jonathan Razza. “We have received glowing feedback from attorneys and providers leading up to open access and we look forward to further enhancing our cloud-based platform based on our ambitious technology roadmap and through on-going collaboration with attorneys and providers across the U.S.”

Attorneys and medical providers are invited to schedule a demo of the portal as well as request login information by emailing support@gainservicing.com.

About Cherokee Legal Holdings
Cherokee Legal Holdings (“Cherokee”), parent company of Gain Servicing and Cherokee Funding, is the fastest growing medical lien servicing and legal funding company in the United States. Cherokee has built a best-in-class SaaS-based, AI-enhanced technology platform designed to service and manage hundreds of thousands of third-party liability liens simultaneously – proving through consistent metrics to be much more effective for providers than managing liens in-house. For more information, go to www.gainservicing.com.

Media Contact:
Hanna Wilson
hanna@gainservicing.com
404-838-7810

Why Healthcare Providers Should Never Hold Medical Liens

By | Blog

Medical liens are a risk for healthcare providers to hold. Most doctors and hospitals avoid providing treatment on medical liens and instead opt for immediate payment by treating patients with insurance or who can pay out of pocket.

The problem with this, of course, is that nearly half (46%) of all Americans are uninsured or underinsured and most do not have enough in savings to pay out of pocket for medical treatment.

But, with a medical lien, a healthcare provider could wait years for a case to settle, and, after waiting, the patient could end up not receiving the settlement amount that was initially anticipated. When case values are lower than expected, this can result in healthcare providers having to reduce their medical bills and/or risk those bills going unpaid altogether.

More than that, if a healthcare provider provides treatment to a plaintiff in a personal injury case on a medical lien and then holds that lien within the practice, there is then a vested financial interest in the case settling and ultimately this can be viewed as a major conflict of interest.

One of the primary targets of insurance defense counsels is healthcare providers holding their own medical liens. Some of their common defense mechanisms include:

  • Questioning whether healthcare providers who service their own medical liens are acting as investors in litigation.
  • Operating a “playbook” designed to trap providers into appearing that there is a conflict of interest, that their medical opinion is biased, and that they are “investors” in these lawsuits.
  • Examining communication, including text messages, emails, phone logs and more, between providers and attorneys regarding insurance policy limits, case values, ongoing case updates, settlement influence, negotiations, case involvement, and insurance opt-out requirements.
  • Looking for the separation of patient and clinical records and bringing in forensic medical billing experts to search for dual charge masters, varied billing, upcoding, charges that are beyond usual and customary, and more.

In short, in-house medical liens can wind up being a major headache for healthcare providers. Not to mention, medical lien management requires a lot of expertise, manpower and/or specialized software, extensive and proactive follow-up and negotiation.

Which is why, many providers turn to servicing companies to sell their medical liens.

The Benefits to Healthcare Providers of Third-Party Servicing Their Medical Liens

  • Outsourcing is more cost efficient
  • Outsourcing increases operating efficiencies
  • Outsourcing mitigates risk, including:
    • Insurance defense attacks
    • Discoverability – expensive discovery demands are reduced
    • Medical opinion bias
    • Financial interest bias
    • Billed charges
    • Third-party outsourcing solves for many and varied legislative risks
  • Healthcare providers make more money

Ultimately, medical liens require time, dedicated expert resources, due diligence and follow-up in order to be managed properly. The benefit of outsourcing medical liens to a third-party servicing company is that they bring all of these to your portfolio of lien receivables, which often results in more liens being collected on.

How Third-Party Servicing Works

Before treating a personal injury patient on a medical lien, it is important to have an understanding of the case value.

In short, when a healthcare provider partners with a servicing company, like Gain Servicing, the medical lien process works like this:

  • The healthcare provider determines if medical treatment is necessary and related to the accident.
  • The healthcare provider gives the servicing company a breakdown of fees for treatment to be approved.
  • The servicing company evaluates the underlying personal injury case to see if the case is viable to enter into a medical lien agreement with the patient and his or her attorney.
  • If the servicing company assesses the case and determines it is viable, the healthcare provider is paid for the cost of the treatment after treatment is provided to the personal injury patient.
  • The servicing company recoups funds at the conclusion of the personal injury case.

All of the risk associated with treating personal injury patients on medical liens is almost completely reduced by using a third-party servicing company. Not to mention, treating this population of personal injury patients on medical liens can result in a substantial increase in patient flow, especially as attorneys start to refer their clients to the practice for treatment. This, coupled with partnering with a servicing company that is efficient on collecting medical liens, can result in substantial cash flow and revenue for the healthcare provider.